Utkal Prativa is a fortnightly publication started in 2014 by the Chairman of ODM Educational Group Dr. Satyabrata Minaketan. The aim & objective of the publication is to deliver information about current global events on issues of social, economic, political, cultural and technological importance through news, articles and advertisements. Another important purpose of the publication is to help enhance the knowledge level of the people as we understand that the horizons of knowledge increase through information regarding medicine, agriculture, history, economics, geography, politics, and other dimensions. It also aims at protecting the rights of people and securing their freedom. Furthermore, it purports at inspiring people for bravery, cooperation, determination, love and affection, while providing a forum for public discussion and debate on matters of general interest. Utkal Prativa, which aims at recognizing and honouring the worthy sons and daughters of Odisha who have brought laurels to the state in the field of Art, Literature, Culture, Sports, Social Service & other dedicated renderings for the state, has instituted an Award Utkal Prativa Samman for conferment every year in line with its traditional practice in each year.